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July 2015

Welcome to this month’s article! How are you doing? This month features a collection of interesting facts about your health, including a study showing how massage can reduce your overall healthcare costs. Enjoy!

And make the most of your summer with a relaxing massage; see you soon for your next appointment. Until then, take care.

Massage Therapy Reduces Health Care Costs

Research conducted by John Dunham & Associates (JDA), a leader in the field of tax and regulatory economic impact studies, found that integrating massage therapy into medical care can reduce health care costs. The American Massage Therapy Association (AMTA) has released the research to reinforce the relationship between massage therapy and costs of care.

Patient Savings

"The research findings indicate that integrating massage therapy into ongoing care has a positive outcome for patients and in many cases lowers health care costs," said Jeff Smoot, AMTA President. "The information in this study can help support a national dialogue on the detailed cost effectiveness of massage therapy and provide a starting point for conversations among patients and their health care providers."

Significant Cumulative Savings

When the total number of treatments is analyzed cumulatively across approximately 66 million outpatient services, the research indicates that private insurers could save as much as $4.55 billion in costs annually, if they were to cover massage therapy nationally.

For individuals, the benefits of massage therapy accrue when taken as part of a comprehensive treatment system, and the data indicate that visiting a massage therapist in place of additional hours at the hospital or doctor's office, or substituting massage in place of some other treatment, is where the savings truly emerge.

A growing number of medical centers throughout the U.S. now fully integrate massage therapy into patient care, including the Mayo Clinic, MD Anderson Cancer Center, Duke Integrative Medicine program, Cleveland Clinic and the University of Pittsburgh Cancer Institute.

Economic Impact of Massage Therapy

The economic impact of massage therapy is significant in the U.S. It is estimated to be an $11.7 billion industry in 2014. U.S. consumers continue to seek out professional massage to support their health and wellness goals. According to the annual 2014 American Massage Therapy Association Consumer Survey, between July 2013 and July 2014, roughly 32.6 million adult Americans (15 percent) had a professional massage at least once.

Source: (Excerpts from a longer article at:)

Standing at work to stay healthy—

If you work at a desk, you should get up on your feet for at least two hours a day to avoid the serious health consequences of prolonged sitting, a panel of scientists has recommended. The average office worker sits for 10 hours a day, then heads home to spend the evening glued to a television or computer screen. A growing body of research has found that hours of sitting triggers a destructive chain reaction in the body, slowing metabolism, altering hormones, raising cholesterol, and weakening muscles; over time, the result is heightened risk of diabetes, cardiovascular disease, weight gain, cancer, and a shortened life. Scientists say, in fact, that prolonged sitting does as much health damage as smoking cigarettes. And the negative effects of eight to 10 hours at a desk can’t be undone by exercising before or afterward. But British researchers have found that getting up for short breaks throughout the day can protect desk jockeys’ bodies from the effects of sitting. Researcher Gavin Bradley tells The Washington Post that the key is to avoid sitting for more than 30 minutes at a time. He advises “taking your calls standing; walking around; pacing; holding standing meetings; walking over to a colleague’s desk instead of sending an email; using the stairs instead of the elevator.” Eventually, Bradley says, people should aim to increase their standing time from two to four hours. “However you do it, the point is to just get off your rear end.”

The WEEK June 18, 2015

Fructose triggers cravings—

Not all sugars are created equal. Glucose and fructose are simple sugars naturally found in fruit and have the same number of calories, but new research suggests there are important differences in how the body responds to these sweeteners. While glucose is absorbed directly into the bloodstream to produce energy, fructose—which is used to sweeten soft drinks and processed foods—is metabolized in the liver. The body reacts to glucose in the blood by producing insulin, which triggers feelings of fullness. “Fructose doesn’t stimulate insulin secretion, and if there’s no insulin, you don’t get the information that you’re full,” the study’s senior author, Dr. Kathleen Page, tells The New York Times. Consuming fructose also triggers more activity in areas of the brain involved in reward processing, which intensifies cravings for high-calorie foods such as candy, cookies, and pizza. Researchers do not recommend that people forgo fruit, since it provides fiber and nutrients and has relatively small amounts of fructose compared with soft drinks and processed foods. But researchers say it does make sense to limit overall sugar intake.

The WEEK May 28, 2015

In the 1980s, 80 percent of American workers took an annual vacation of at least one week. In 2014, just 56 percent did. Today, the average American is entitled to 14 vacation days, yet uses only 10 each year.

The average American woman now weighs 166.2 pounds, about the same as the average American man weighed in the early 1960s. Over the same time period, U.S. men have gained nearly 30 pounds, from 166.3 in the ’60s to 195.5 today.

All of us have moments in our lives that test our courage.
Taking children into a house with a white carpet is one of them.
— Erma Bombeck

The content of this article is not designed to replace professional medical advice. If you’re ill, consult a physician.
© 2015 Massage Marketing. Used with permission; all rights reserved.

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